Artwork Requirements
Acceptable File Formats
Our in-house artists will review your artwork once it has been submitted to ensure the best possible print. If your art or logo require vectorization additional charges may apply.
- Vector Graphics Formats* Preferred
- Pixel Art Formats
Vector Graphics
Be sure to include any fonts or outline text in your files before sending. Vector graphics use geometrical primitives such as points, lines, curves, and shapes or polygon(s), which are all based on mathematical expressions, to represent images.
Vector File Formats*
- Adobe Illustrator [.ai, .eps, .pdf]
- Corel Draw [.eps]
- Inkscape [.svg]
* although these formats can contain vector art, they are capable of having pixel art embedded within them which may require art-recreation.
Pixel Art
Pixel art can only be printed digitally and a minimum of 150 dpi is required. Please note that many of our products require vector graphics for printing; if this is the case, vectorization charges may apply. Pixel art is a form of digital art, created through the use of raster graphics software, where images are edited on the pixel level. Photographs are an example of pixel art.
Pixel Art Formats
- Adobe Photoshop [.jpg, .png, .tiff, .bmp, .gif, .pdf]
Do not flatten layers; send original files with layers intact if possible.
Sending Artwork
- If you are compressing your files, please do not send .sit or .sitx files. Instead compress them into a .zip or .7z using the free and open source 7-zip software.
- < 25MB: email to art@logoexpressions.com
- > 25MB: FTP Upload (call 1-877-603-5646 for access)
- We also accept phycial media (USB Drive, Hard Drive, CD-RW, zip disk etc.) however this method may result in delaying your order.
Vectorization and Art Re-creation
If your artwork requires vectorization/re-creation an additional charge may apply depending upon the complexity of your artwork.
This may apply to your art if:
Pros and Cons -- PANTONE vs CMYK Printing
PANTONE
Pros
- Specific colors that are always consistent - no matter who prints them.
- Color vibrancy that is not possible with CMYK.
Cons
- You need to select your color from an actual printed swatch book because you cannot choose them via your pc screen.
CMYK
Pros
- Low cost printing in almost unlimited colors when printed digitally.
Cons
- Lack of color vibrancy -- Some colors will be much duller than what PANTONE offers.
- Cannot guarantee exact consistency of colors due to varying ink manufacturing methods.
